Design language, direction and workflow together
An English-Arabic site needs more than translated paragraphs. Review text direction, alignment, navigation, mixed-language content, forms and typography. Use competent language review for important service and contact information. Keep equivalent pages connected so a language switch preserves the visitor's task where possible.
Worked example
Illustrative scenario; not a claim of measured client results.
A page may contain Arabic prose alongside English product names, email addresses and numbers. Test these combinations for readability and ordering. The enquiry form should accept the names and messages the audience actually uses, and its error and confirmation text should be understandable in the selected language. A visually mirrored layout can still contain confusing interactions.
Checks, limitations and next decisions
Check mobile menus, tables and icons individually rather than reversing every element automatically. Maintain the translations when service scope changes and avoid leaving one version with outdated claims. Where no equivalent page exists, explain the destination clearly. Bilingual quality depends on the complete journey from discovery to response, including the team's ability to handle the resulting enquiry.
A practical starting point
Work through these checks in order. Use the results to decide what needs to change in your own workflow.
- Use qualified review for meaning and terminology.
- Test right-to-left layouts, mixed-direction text and controls.
- Keep equivalent journeys connected without forcing a language switch.
A mistake to avoid
Do not assume automatic translation alone provides a finished customer experience.
How to check progress
Test task completion in both languages with representative readers.
Your action checklist
Use this checklist while reviewing your own setup. Checkmarks are temporary and stay in this open page.
For the wider decision process, read Using country pages without creating doorway content.
Further reading
Official background resources for this topic. The workflow above is general guidance, not a guarantee of a particular result.
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